HyperCITY Retail Ltd., one of the largest hypermarket chains in the country has entered the Delhi NCR market by launching its first store in Noida. HyperCITY’s expansion in Noida is the 17th addition to the retail chain in India. Spread over 38,000 sq.ft., the store is located at Gardens Galleria Mall, Sector 38A. The store will boast the finest range of products across categories such as Grocery, Fruits & Vegetables, Personal Care, Apparels, Footwear, Small Appliances, Home Decor, Sports, Toys, Stationery, Kitchen accessories, Gifting, Fitness and more. Speaking on the occasion, Govind Shrikhande, Managing Director of Shoppers Stop Ltd. said, “We are quite excited to enter the NCR market with Noida and are confident of a great start in the festive season. As a leading hypermarket chain we were also keen to expand our footprint in this part of the country and strongly believe it has a great potential as a market.” In addition, to housing a wide range of products at affordable prices, it also offers its own private brands across categories. The store has developed a suite of exclusive brands across all categories viz; Everyday in Food, Ebano and Avorio in Home-ware, Maxit in Sports, Technix in Appliances, Iktara, Masala Chai and RiverInc in Fashion among others.