In an independent study of 2500 small traders and chains, GOFRUGAL, a Chennai based software product company found that 90% of businesses such as retailers and distributors face grave risk to their business due to improper data management. These businesses erroneously equate data backup with manual copying of data on a pen drive or on a cloud account. Another significant challenge faced by businesses is constant database corruption, which can be attributed to power surges, improper shutdown, system crashes or hardware failures, a major challenge to get the business running up again. For most of the small traders and chains, their IT back up has always been a constant challenge on time, need and priority. With an increase in incidents and with rising threats of malware and ransomware attacks, business owners run an enormous risk of inconvenience, loss of business and reputation. The study also found that another significant danger was insiders stealing business data. About 20% of the respondents faced this misfortune.