Men’s apparel brand Snitch reported a 250% surge in growth from Rs 44 crores in FY 2021-22 to Rs 120 crores in FY 22-23, boasting a healthy EBITDA profit margin of 6%. In an aggressive expansion move, Snitch has forayed into the emerging men’s jewellery category, supplementing its existing portfolio which includes fragrances. The company’s objective is to reshape the men’s fashion landscape across India. Snitch has also announced plans to penetrate the offline retail market with its first exclusive brand outlet (EBO) in Bengaluru, scheduled to launch in July 2023.Crediting its success to its commitment to worldclass trends, niche designs, and sustainable styles, Snitch reported over 1 million orders in the last year alone. Impressively, 55% of its sales came through its 
mobile app, which saw 1.5 million downloads in FY 22-23. To cope with this exponential growth, Snitch plans to nearly double its workforce from 100 to 180 
employees by FY 2023-24.Siddharth R Dungarwal, CEO & Founder of Snitch, shared his vision for the brand’s future. “Our company has experienced an acceleration of growth over the recent years, and we are committed to maintaining this momentum. Our mission is to transform the men’s fashion industry, capitalizing on fast fashion trends that truly differentiate us from our competitors. We anticipate even larger opportunities for Snitch in the next financial year, and we are prepared to seize them,” he said.The brand’s dynamic growth and potential have not gone unnoticed. Snitch recently made a splash on Shark Tank India, securing a deal with all the judges who committed Rs.1.5 crore for a 1.5% equity stake. This investment, coming from industry veterans including Anupam Mittal of Shaadi.com, Aman Gupta of boAt, Namita Thapar of Emcure Pharmaceuticals, Vineeta Singh of SUGAR Cosmetics, Peyush Bansal of 
Lenskart, and Amit Jain of CarDekho Group and InsuranceDekho, further attests to Snitch’s promising journey ahead.